SOV Tracker vs Otterly.AI
Otterly.AI starts at $29/mo with a 7-day, 50-prompt free trial and four base engines. Compare current prompts, add-ons, API/MCP and pricing with SOV Tracker.
The short answer
Otterly.AI is an affordable AI-search monitoring product starting at $29/month. Lite, Standard and Premium include ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot; Gemini, Google AI Mode and Claude are paid add-ons. SOV Tracker starts with a permanent free plan, bundles its five supported engines into paid plans, and adds business-confirmed brand facts, Site Readiness actions and shareable proof.
Choose Otterly if low-cost prompt monitoring, Copilot coverage or its add-on model mix matters most. Choose SOV Tracker if you want the measurement connected to a business-confirmed brand record, prioritized fixes and before/after proof — especially with Turkish-first product support.
Feature comparison
| Feature | SOV Tracker | Otterly.AI |
|---|---|---|
| Starting price | Free plan; paid from $89/mo | $29/mo (Lite, 15 prompts) |
| Free option | Permanent free plan | 7-day trial, 50 prompts, no credit card |
| AI engines included | Free: ChatGPT only; paid: all 5 engines | 4 base: ChatGPT, AI Overviews, Perplexity, Copilot; Gemini, AI Mode and Claude are add-ons |
| Claude tracking | Included in every paid plan | Claude add-on: $29/mo Lite, $109/mo Standard, $439/mo Premium |
| Citation tracking | Yes | Yes |
| Brand Facts card (business-confirmed) | Yes — per-field confirmation dates set by the business | No equivalent business-confirmed facts record shown |
| Publish-ready schema.org + optional llms.txt output | Generated from business-confirmed data; the customer reviews and publishes it on their own site | No equivalent Brand Facts schema.org/llms.txt generator shown |
| Shareable evidence scorecard | Yes — SOV, Discovery, Recommendation, Citation, Sentiment, Prominence and Accuracy stay separate; no generic /100 composite | No equivalent public prospect scorecard found on the verified product pages |
| Site Readiness with actionable drafts | Yes — prioritized fixes + AI-generated drafts | GEO audit is included; it is not the same Brand Facts correction workflow |
| API access | API & MCP on Pro and above | API & MCP on Standard and above |
Where Otterly.AI is stronger
- Lower paid entry: Lite is $29/month for 15 prompts.
- Microsoft Copilot is included in the four base engines.
- The 7-day free trial includes 50 prompts, 1,000 API calls, 1,000 MCP calls and Agent Analytics allowance with no credit card.
Where SOV Tracker is stronger
- Permanent Free Discovery acquisition scan: ChatGPT, five automatically generated non-branded questions, no continuous monitoring.
- All five supported engines are bundled on paid plans; Priority questions get a daily ChatGPT + Google AI Overviews pulse and the full set is measured weekly.
- Brand Facts card keeps field-level business facts versioned and produces publish-ready schema.org plus optional llms.txt output for the customer to publish.
- Shareable evidence keeps SOV, Discovery, Recommendation, Citation, Sentiment, Prominence and Brand Accuracy separate instead of manufacturing one /100 composite.
- Full Turkish and English product surfaces for teams measuring both markets.
Pricing comparison
| Plan tier | SOV Tracker | Otterly.AI |
|---|---|---|
| Free | Free $0 — ChatGPT, 5 non-branded questions, 1 scan per business every 30 days; no continuous monitoring | 7-day trial — 50 prompts, no credit card |
| Entry | Starter $89/mo — 50 tracked questions, 10 Priority; weekly full five-engine measurement | Lite $29/mo — 15 prompts, 4 base engines |
| Mid | Pro $199/mo — 120 tracked questions, 25 Priority; weekly full five-engine measurement | Standard $189/mo — 100 prompts, API, MCP and Agent Analytics |
| Top | Agency $449/mo — 300 pooled tracked questions, 50 Priority; weekly full five-engine measurement | Premium $489/mo — 400 prompts (Enterprise: custom price, from 1,000 prompts) |
Free uses ChatGPT only. Every paid SOV Tracker plan includes ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews; no per-engine add-on is required for those five engines.
Verified on Otterly's official pricing page on 2026-10-12. Monthly list prices are Lite $29, Standard $189 and Premium $489; annual billing shows lower monthly equivalents. Gemini, Google AI Mode and Claude are paid add-ons, and Standard/Premium can add 100 prompts for $99/month.
The bottom line
Otterly is the cheaper paid entry point at $29/month and its 7-day trial includes 50 prompts without a credit card. SOV Tracker costs more at paid entry but has a permanent free plan, bundles its five supported engines on paid plans, and extends monitoring into a fix-and-prove workflow.
SOV Tracker connects a limited Free ChatGPT Discovery baseline and paid five-engine tracking to business-confirmed data, prioritized GEO actions, publish-ready schema.org/optional llms.txt output and shareable evidence. The customer publishes generated machine-readable output on their own site, and the product does not collapse visibility into one generic /100 score.
Frequently asked questions
Is Otterly.AI cheaper than SOV Tracker?
At paid entry, yes: Otterly Lite is $29/month versus SOV Tracker Starter at $89/month. SOV Tracker also has a permanent $0 plan. Otterly's 7-day trial includes 50 prompts and does not require a credit card.
What can SOV Tracker do that Otterly.AI can't?
Otterly focuses on monitoring and analytics. SOV Tracker also provides a business-confirmed brand record, schema.org + optional llms.txt output, prioritized Site Readiness actions and a shareable evidence scorecard for documenting change.
Which tool tracks more AI platforms?
Otterly includes ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot as four base engines, with Gemini, Google AI Mode and Claude sold as add-ons. SOV Tracker's paid plans bundle its five supported engines: ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews. Copilot coverage is therefore a clear Otterly advantage today.
Which is better for the Turkish market?
SOV Tracker includes full Turkish UI, Turkish question sets and Turkish shareable outputs alongside English, so it is the more natural fit when the customer questions being tracked are Turkish.
Other comparisons
- SOV Tracker vs Peec AI Peec AI starts at $95/mo with 50 prompts, daily tracking, unlimited users and a choice of 3 models. Compare current pricing and coverage with SOV Tracker's fix-and-prove layer.
- SOV Tracker vs Profound Profound's brand pricing now shows a free 7-day Trial (50 prompts, 3 engines) and custom Enterprise with up to 9 engines. Compare it with SOV Tracker's public $89–449 plans.
Competitor information is compiled from public pricing pages and third-party reviews as of the date above and may change. If you spot something outdated, email hello@sovtracker.com and we'll fix it.
Start with a non-branded Discovery baseline
The Free Scan uses five automatically generated non-branded ChatGPT questions and does not produce competitor-relative SOV. Paid plans add configured competitors, tracked questions and synchronized five-engine measurement.